Picture Quality
A point of contention is picture quality and again for many years it was considered to be a universal truth that because Plasma screens had better contrast ratios (which means they could display deep, dark blacks) than LCD screens, the choice for Plasma was the only choice for an enthusiast. However, investment in the software that controls the image LCD TVs produce has completely closed the gap in most respects and at the higher end of the market it is very difficult to pick a clear winner.
Energy Efficiency
One area that many may not have considered, but which will surely become increasingly important, is energy efficiency. Both Plasma and LCD TVs use less energy than older CRT televisions, but in most tests LCD is the clear winner, often needing around 50 percent less power than a similarly sized Plasma screen to display an image of the same brightness. If you choose an LCD TV which uses LED backlighting the power consumption drops even further, so making a choice based on green credentials alone would require choosing an LCD TV every time.
Price matters
Another area, which we have yet to cover, but many will find important, is of course price. At the moment it is difficult to pick a clear choice from the pack since Plasma TVs are only available in larger and consequently more expensive sizes and LCD screens of the same size are often similarly pricey. However, if you go for an LCD TV that uses the latest LED lighting technology then you will be paying a lot more in the short term than you would for a Plasma. Obviously you will need to weigh your own needs and ideals in order to pick a TV that suits you.